A number of weeks again a reader tried to argue pyramid schemes had been authorized in Singapore.
After getting rekt they scurried off and had been by no means heard from once more.
Throughout our dialog although I acknowledged that Atomy USA had up to date their compensation plan.
We final visited Atomy as “Atomy America” again in 2016. Right now we revisit the corporate as Atomy USA for an up to date overview.
The Firm
Atomy USA acknowledges Han-Gill Park is CEO of the corporate on their web site by identify solely.
The dearth of govt data supplied hasn’t modified since 2016. It is a poor effort on Atomy USA’s half and inexcusable.
Atomy USA’s Merchandise
Atomy USA maintains a shopping center stuffed with merchandise.
As with govt data, nothing has modified since 2016;
Atomy do a horrible job of presenting their product vary to most of the people, with no product data or pricing supplied on the Atomy America web site.
Guests to Atomy USA’s shopping center are unable to see product descriptions or pricing until they login.
That is anti-consumer and discourages retail gross sales.
Atomy USA’s Compensation Plan
Atomy USA’s commissions and bonuses are tied to rank.
Atomy USA Affiliate Ranks
There are 5 ranks inside Atomy USA’s compensation plan.
Together with their respective qualification standards, they’re as follows:
- Gross sales Rep – accumulate 10,000 to 299,999 PV
- Agent – accumulate 300,000 PV or 600,000 GV a month in your weaker binary crew facet
- Particular Agent – accumulate 700,000 PV or 1,400,000 GV a month in your weaker binary crew facet
- Supplier – accumulate 1,500,000 PV or 3,000,000 GV a month in your weaker binary crew facet
- Govt Distributor – accumulate 2,400,000 PV or 4,800,000 GV a month in your weaker binary crew facet (PV is counted if the weaker binary crew facet has greater than 300,000 GV)
- Gross sales Grasp – generate 2,500,000 GV on each side of the binary crew
- Diamond Grasp – preserve Supplier rank and have two Gross sales Masters on each side of the binary crew
- Sharon-Rose Grasp – preserve Govt Distributor rank qualification and have two Diamond Masters on each side of the binary crew
- Star Grasp – preserve Govt Distributor rank qualification and have two Sharon-Rose Masters on each side of the binary crew
- Royal Grasp – preserve Govt Distributor rank qualification and have two Star Masters on each side of the binary crew
- Crown Grasp – preserve Govt Distributor rank qualification and have two Royal Masters on each side of the binary crew
- Imperial Grasp – preserve Govt Distributor rank qualification and have two Crown Masters on each side of the binary crew
Word that from Star Grasp, earlier rank qualification should be met and maintained for 3 consecutive months.
PV stands for Private Quantity and is gross sales quantity generated by retail orders and an affiliate’s personal purchases.
GV is PV generated by an affiliate and their downline.
A binary compensation construction locations an affiliate on the high of a binary crew, break up into two sides (left and proper):
The primary stage of the binary crew homes two positions. The second stage of the binary crew is generated by splitting these first two positions into one other two positions every (4 positions).
Subsequent ranges of the binary crew are generated as required, with every new stage housing twice as many positions because the earlier stage.
Positions within the binary crew are stuffed through direct and oblique recruitment of associates. Word there isn’t a restrict to how deep a binary crew can develop.
Residual Commissions
Atomy USA takes 44% of company-wide month-to-month gross sales quantity and makes use of it calculate residual commissions for Gross sales Rep to Govt Distributor ranked associates.
Residual commissions are paid primarily based on “rating”:
- Gross sales Reps with 300,000 PV obtain 5 rating
- Brokers with 300,000 PV or extra obtain 15 rating
- Particular Brokers obtain 30 rating
- Sellers producing 1,500,000 PV a day in weaker binary crew quantity obtain 60 rating
- Govt Distributors producing 2,400,000 to five,999,999 PV a day in weaker binary crew quantity obtain 90 rating
- Govt Distributors producing 6,000,000 to 19,999,999 PV a day in weaker binary crew quantity obtain 150 rating
- Govt Distributors producing 20,000,000 to 49,999,999 PV a day in weaker binary crew quantity obtain 250 rating
- Govt Distributors producing 50,000,000+ PV a day in weaker binary crew quantity obtain 300 rating
What “rating” is or the way it’s used to calculate residual commissions in not clarified.
Additionally observe that as per Atomy USA’s rank qualification, Gross sales Reps with 300,000 PV are rank promoted to Agent.
Thus a Gross sales Rep having 300,000 PV and remaining a Gross sales Rep appears not possible.
Grasp’s Bonus
Atomy USA takes 20% of company-wide month-to-month gross sales quantity and makes use of it to pay a Grasp’s Bonus to Gross sales Grasp and better ranked associates.
- Gross sales Masters obtain an equal share in 10% of the Grasp’s Bonus pool
- Diamond Masters obtain an equal share in 5% of the Grasp’s Bonus pool
- Sharon-Rose Masters obtain an equal share in 2% of the Grasp’s Bonus pool
- Star Masters obtain an equal share in 1.2% of the Grasp’s Bonus pool
- Royal Masters obtain an equal share in 1% of the Grasp’s Bonus pool
- Crown Masters obtain an equal share in 0.5% of the Grasp’s Bonus pool
- Imperial Masters obtain an equal share in 0.3% of the Grasp’s Bonus pool
Rank Achievement Bonus
Atomy rewards associates for qualifying at Gross sales Grasp and better with the next Rank Achievement Bonuses:
- qualify at Gross sales Grasp and obtain a set of Atomy merchandise
- qualify at Diamond Grasp and obtain a “laptop computer laptop” and set of Atomy merchandise
- qualify at Sharon-Rose Grasp and obtain $2000 plus “2 journey tickets”
- qualify at Star Grasp and obtain $10,000 plus “4 journey tickets”
- qualify at Royal Grasp and obtain $50,000, $2000 a month “for sponsorship actions”, “automotive rental charge” and “4 journey tickets”
- qualify at Crown Grasp and obtain $300,000, $5000 a month “for sponsorship actions”, a “luxurious automotive” and “4 journey tickets”
- qualify at Imperial Grasp and obtain $1,000,000, $10,000 a month “for sponsorship actions”, a “luxurious automotive”, an “workplace with a private assistant”, a driver and “4 journey tickets”
Word that “sponsorship actions” is just not outlined in Atomy USA’s compensation plan.
Becoming a member of Atomy USA
Atomy USA affiliate membership is free.
To qualify for commissions nonetheless an affiliate should accumulate 10,000 PV.
Conclusion
Atomy USA claims to have a “well-balanced, righteous compensation plan”.
Essentially the most important change from 2016 is Atomy USA has gotten rid of the Matching Bonus. Aside from that, commissions and bonuses stay just about the identical.
Additionally unchanged is Atomy USA’s horrible retail focus, which lends itself to being a pyramid scheme.
We lined this in our Atomy America overview however in a nutshell, Atomy USA associates generate gross sales quantity through self-purchasing.
They recruit others who do the identical to fulfill gross sales quantity targets. What little retail exercise is likely to be entering into insignificant when in comparison with affiliate buy spend.
The easy repair is to require 50% of qualification PV/GV to be retail quantity (precise retail buyer purchases). 9 years on although and Atomy hasn’t.
Maybe essentially the most conclusive proof Atomy’s enterprise mannequin isn’t sustainable is the very fact the corporate isn’t thriving in Korea, its house nation.
As I write this Alexa ranks India, Malaysia and Taiwan as the highest three sources of site visitors to Atomy’s world web site. Again in 2016 Atomy wasn’t working in India or Malaysia.
They had been in Singapore, Japan and Canada although, none of which appear to have taken off. Ditto the US.
Atomy’s world web site is doing much better traffic-wise than its Korean web site. Granted Atomy’s world web site contains all non-Korean site visitors however nonetheless, I’d count on Atomy to be way more established in Korea if the enterprise mannequin was sustainable. As a substitute it seems to be on the decline.
A banner on Atomy USA’s web site broadcasts that as of October sixteenth, Atomy is now energetic in Colombia too.
Unable to outlive as soon as recruitment tanks, it seems Atomy is migrating from market to market to remain afloat.
Bear in mind, Atomy first launched in Korea again in 2009. That Atomy has made no effort to encourage retail gross sales or present an enough retail buyer expertise since is telling.
Taiwan is the notable exception right here however until Atomy is operating a very totally different compensation plan there, it’s unlikely retail is the rationale. I think about recruitment churn simply hasn’t caught up but.
As a potential Atomy USA affiliate, what you are able to do is ask your potential upline how a lot they’re buying a month. Then ask for proof of gross sales to retail prospects and evaluate the amount.
Take any hesitation or refusal to offer this data as affirmation that affiliate is operating their Atomy USA enterprise as a pyramid scheme.
I’ve no motive to consider Atomy is working any otherwise in any of the opposite nations it’s energetic in both.
When you’re studying this sooner or later, take a look at how Colombia is doing on Alexa. Atomy has added fairly a number of nations since 2016, none of which have taken off (or in the event that they did, they’ve since died down).