Juuva was based in 2013 and operates within the dietary complement MLM area of interest.
The corporate fails to offer a company handle on its web site. On Fb nonetheless Juuva states it’s “headquartered in Nice Grove, Utah”.
Heading up Juuva are co-founders Frankie Kiow and Grant Tempo.
Frankie Kiow is credited solely as one in all Juuva’s co-founders. As per his company bio, Kiow
is a member of the Juuva Board of Administrators and from Shanghai leads Juuva’s preparations to formally enter China.
Frankie has greater than 31 years direct gross sales and networking expertise in Asia.
MLM corporations featured in Kiow’s company bio embody Longrich Worldwide, Joymain, Orient Life, Winalite Sara Lee and Nu Pores and skin.
Kiow’s involvement in every of those corporations seems restricted to China.
Grant Tempo is cited as Juuva’s President, CEO and Chairman of the Board of Administrators.
As with Kiow, Grant’s Juuva company bio credited with ‘over 25 years of expertise within the direct promoting business’.
This consists of govt positions with Shaklee, Nu Pores and skin, Sara Lee and Avon.
Of be aware is Kiow and Grant’s involvement within the Chinese language MLM approval course of.
(Grant) has intensive expertise in China the place, along with Frankie Kiow, he helped safe Direct Promoting Licenses in China for 4 of the present seven US corporations with authorities granted licenses in China.
Learn on for a full evaluate of Juuva’s MLM alternative.
Juuva’s Merchandise
Juuva markets a spread of dietary dietary supplements… with kooky additions.
Juuva’s dietary complement vary consists of:
- TruSilvr – “the quickest, most secure, simplest approach to destroy yeast, viruses, micro organism and mould with out unwanted side effects”, retails at $50 a bottle
- TruSilvr Gel – “a topical model of our wildly profitable TRUSILVR Liquid with the added therapeutic properties of infused oxygen”
- Galaxy – “a excessive impression liquid dietary complement containing 32 bioactive parts”, retails at $85 a bottle or $110 for a thirty-serve journey pack
- AllWater – “Alka Drops alkalize any water sort with only one drop per ounce of water”, retails at $55 a bottle
- BioIntense Nano – “a novel and opulent mix of highly effective antioxidants, collagen constructing proteins, and wealthy botanicals that rejuvenate your pores and skin”, retails at $93 a bottle
- Stay – “a whole-food mix of fruits, greens, natural wholesome grains, tremendous fruits, probiotics, and digestive enzymes that can assist you obtain optimum diet”, retails at $95 for a pack of thirty single-serve sachets
- MegaLean – meal alternative shake, retails at $95 a bathtub
- NutraHG – “all-natural natural fusion of restorative tremendous greens to energise, soothe, calm and focus your physique and thoughts, retails at $105 a pouch
- Zing – “delivers prompt and sustained power in a scrumptious drink combine”, retails at $95 a bathtub
- Rejuv – “keep energized with the all-natural Crash Free components”, retails at $95 a field
Word that I’m principally unable to offer portions as a result of Juuva’s on-line procuring portal is missing.
On the kooky facet of issues Juuva markets
- Vitality Pitcher C7 – “generates detrimental hydrogen, one of the crucial highly effective antioxidants on the planet”, retails at $180
- Juuva Vitality Stick – “offers distinctive filtration know-how that converts on a regular basis consuming water into alkalized, ionized and magnatized [sic] water”, retails at $85
- Anion Emitter – “bathe your physique with a licensed 2000 detrimental ions per inch”, retails at $200
- Cation Protect – “deflect harmful EMFs”, retails at $85
Not so kooky Juuva branded drink bottles are additionally obtainable.
Juuva’s Compensation Plan
Juuva fails to offer a duplicate of their compensation plan on their web site.
This evaluate is predicated on a “prosperity plan” presentation by Juuva Grasp Distributor Jeff Bracken, uploaded to YouTube in January 2019.
Juuva Affiliate Ranks
There are eleven affiliate ranks inside Juuva’s compensation plan.
Together with their respective qualification standards, they’re as follows:
- Silver – keep a 70 PV month-to-month product order, generate 625 PV in pay leg quantity and 70 GV in Enrollment Tree PV each 4 weeks
- Gold – keep a 70 PV month-to-month product order, generate 1250 PV in pay leg quantity and 140 GV in Enrollment Tree PV each 4 weeks
- Platinum – keep a 140 PV month-to-month product order, generate 2500 PV in pay leg quantity and 250 GV in Enrollment Tree PV each 4 weeks
- Double Platinum – keep a 140 PV month-to-month product order, generate 5000 PV in pay leg quantity and 500 GV in Enrollment Tree PV each 4 weeks
- Triple Platinum – keep a 210 PV month-to-month product order, generate 10,000 PV in pay leg quantity and 1000 GV in Enrollment Tree PV each 4 weeks
- Diamond – keep a 210 PV month-to-month product order, generate 20,000 PV in pay leg quantity and 3000 GV in Enrollment Tree PV each 4 weeks
- Double Diamond – keep a 210 PV product order, generate 40,000 PV in pay leg quantity and 8000 GV in Enrollment Tree PV each 4 weeks
- Triple Diamond – keep a 210 PV product order, generate 80,000 PV in pay leg quantity and 16,000 GV in Enrollment Tree PV each 4 weeks
- Crown – keep a 280 PV product order, generate 160,000 PV in pay leg quantity and 40,000 GV in Enrollment Tree PV each 4 weeks
- Double Crown – keep a 280 PV product order, generate 320,000 PV in pay leg quantity and 80,000 GV in Enrollment Tree PV each 4 weeks
- Triple Crown – keep a 280 PV product order, generate 640,000 PV in pay leg quantity and 160,000 GV in Enrollment Tree PV each 4 weeks
PV stands for “Private Quantity” and is gross sales quantity generated by a Juuva affiliate’s product orders.
GV stands for “Group Quantity” and is PV generated by a Juuva affiliate’s downline.
Right here’s how Juuva’s compensation describes Enrollment Tree PV;
Enrollment Tree PV required in reference leg and pay leg(s).
These values don’t make sense contemplating pay leg quantity quantities are bigger than required Enrollment Tree PV.
E.g. Platinum rank requires 2500 pay leg PV and 250 Enrollment Tree PV.
2500 PV pay leg quantity is already bigger than 250 PV Enrollment Tree PV, so the requirement doesn’t make sense.
I imagine what Enrollment Tree PV would possibly signify is the minimal GV generated in a unilevel workforce leg, to ensure that that leg to qualify as a pay leg.
I wasn’t capable of affirm this nonetheless so I’m leaving this be aware right here. If anybody in Juuva needs to make clear this please depart a remark beneath.
Retail Commissions
Juuva pays commissions on gross sales to retail prospects.
Retail commissions are paid because the distinction between the wholesale and retail value of merchandise ordered.
Recruitment Commissions
Juuva associates earn a fee on recruitment of recent associates.
- recruit a Primary affiliate and obtain $20
- recruit an Superior affiliate and obtain $50
- recruit a Professional affiliate and obtain $100
- recruit a Builder Pack affiliate and obtain $125
Residual Commissions
Juuva pays residual commissions by way of a modified unilevel compensation construction.
In a typical unilevel compensation construction, personally recruited associates are positioned on degree 1. Associates they recruit are positioned on degree 2 and so forth and so forth.
Juuva’s modified unilevel construction (used to calculate residual commissions), permits associates to position recruited associates anyplace of their unilevel workforce.
On the finish of every week Juuva tallies up gross sales quantity in every unilevel workforce leg.
Commissions are paid as a share of pay legs. Pay legs exclude the biggest quantity leg (“reference leg”) and I imagine want to satisfy rank Enrollment Tree PV to be paid out on.
Residual fee charges are decided both by how a lot a Juuva affiliate spends once they join, or by way of certified for rank.
Pay to play fee charges
- Primary tier associates obtain 9% capped at $500 per pay leg per week
- Superior tier associates obtain 10% capped at $750 per pay leg per week
- Professional tier associates obtain 11% capped at $1000 per pay leg per week
Rank-based fee charges
- Silver ranked associates obtain 10% (11% if Professional tier), capped at $1000 per pay leg per week
- Gold ranked associates obtain 10% (11% if Professional tier), capped at $2000 per pay leg per week
- Platinum ranked associates obtain 10% (11% if Professional tier), capped at $3000 per pay leg per week
- Double Platinum ranked associates obtain 10% (11% if Professional tier), capped at $4000 per pay leg per week
- Triple Platinum ranked associates obtain 11% capped at $5000 per pay leg per week
- Diamond ranked associates obtain 12% capped at $8000 per pay leg per week
- Double Diamond ranked associates obtain 12% capped at $9,000 per pay leg per week
- Triple Diamond ranked associates obtain 12% capped at $10,000 per pay leg per week
- Crown ranked associates obtain 13% capped at $13,000 per pay leg per week
- Double Crown ranked associates obtain 13% capped at $14,000 per pay leg per week
- Triple Crown ranked associates obtain 13% capped at $15,000 per pay leg per week
As soon as quantity is paid out on, it’s matched in opposition to the reference leg and flushed.
Any leftover quantity within the reference leg carries over into the next week.
Matching Bonus
The Matching Bonus is paid on residual commissions earned by downline associates.
The Matching Bonus makes use of the identical unilevel workforce residual commissions are calculated on, with commonplace placement.
That’s personally recruited associates are positioned on degree 1, associates they recruit are positioned on degree 2 and so forth and so forth.
The Matching Bonus is paid as a share of residual commissions earned by downline associates as follows:
- Primary tier associates obtain a 5% match on degree 1 (personally recruited associates)
- Superior tier associates obtain a 6% match on ranges 1 and a pair of
- Professional tier associates obtain a 7% match on ranges 1 to three
Technology Bonus
From the Triple Platinum rank, the Matching Bonus is transformed to a generational bonus.
Juuva defines a era throughout the unilevel workforce (conventional placement) when a Triple Platinum is present in a unilevel workforce leg.
This ranked affiliate caps off the primary era for the leg, with the second starting instantly after.
If a 3rd Triple Platinum exists deeper within the leg, they cap off the second era. The third era then begins below them.
If no such ranked affiliate exists, the second generations runs the total depth of the leg.
Utilizing this generational construction, Juuva associates can earn a verify match on as much as X generations per unilevel workforce leg.
- Triple Platinums earn on as much as three generations per unilevel leg
- Diamonds earn on as much as 5 generations per unilevel leg
- Double and Triple Diamonds earn on as much as seven generations per unilevel leg
- Crowns and Double Crowns earn on as much as eight generations per unilevel leg
- Triple Crowns earn on as much as 9 generations per unilevel leg
The precise share paid out on every era is a floating share. Within the presentation cited for this evaluate Jeff Bracken offers a ten% common.
Becoming a member of Juuva
Juuva affiliate membership is tied to a product buy:
- Primary – buy 140 PV value of Juuva merchandise
- Superior – buy 350 PV value of Juuva merchandise
- Professional – buy 750 PV value of Juuva merchandise
- Builder Pack – buy “one in all all of the merchandise Juuva has to supply”, value not disclosed
If a an affiliate desires to improve, they can buy the following tier up inside 60 days of signing up.
Juuva costs associates $1 for the primary thirty days entry to their backoffice after which $24.95 month-to-month.
Conclusion
Juuva provides up a disturbing mixture of whacky merchandise and a recruitment pushed compensation plan.
Let’s begin with the merchandise.
On the floor I don’t have an issue with Juuva’s dietary providing. I’m a bit iffy on the alkaline water factor – until polluted, water is wholesome so far as I’m involved.
What struck me as regarding is how Juuva’s merchandise are marketed. And this doubtlessly ties into expertise within the Chinese language market of Juuva’s co-founders.
As I looked for a latest copy of Juuva’s compensation plan (which they need to completely be offering on their web site, no exceptions), I got here throughout this slide:
What you’re there may be the implication that Juuva’s alkaline water merchandise, in a advertising presentation branded with Juuva’s brand, can be utilized to deal with and/or stop most cancers.
That set off my alarm bells and earlier than lengthy I used to be down Juuva’s unlawful medical claims rabbit gap.
One advertising slide claimed Juuva’s Galaxy drink had medical research backing it, which confirmed “anti-cancer exercise” pertaining to plenty of varieties.
Naturally the claimed research in query wasn’t immediately cited or offered.
One other advertising slide in contrast Juuva’s Galaxy to rival MLM firm’s merchandise, claiming once more that “medical analysis” proved Galaxy was “anti-cancer”.
I used to be not capable of finding one research exhibiting Juuva’s merchandise, any of them, have any impact on stopping or the therapy of most cancers.
Anybody who markets Juuva’s merchandise as having any impact on most cancers is making unlawful unsubstantiated medical claims.
And it will get worse.
Lately the FTC within the US has needed to remind a number of MLM corporations that advertising merchandise on bullshit COVID-19 claims is illegitimate.
It didn’t take me lengthy to discover a Juuva instance:
Juuva themselves overtly declare TruSilvr ‘is a 15 ppm nano-silver resolution that destroys years, micro organism, viruses, and mould to take care of, maintain and assist your immune defenses.
As per an FTC advisory associated to silver dietary supplements dated March 9, 2020;
There presently are not any vaccines, capsules, potions, lotions, lozenges or different prescription or over-the-counter merchandise obtainable to deal with or remedy coronavirus illness 2019 (COVID-19).
Don’t even take into consideration advertising a product until you’ll be able to assist your claims with sound science.
Beneath the FTC Act, claims {that a} product can stop or deal with a severe illness require the assist of well-controlled human medical research.
For his or her half Juuva don’t seem involved they and their associates are violating the FTC Act.
The examples I discovered have been what was obtainable publicly with low effort. Who is aware of how Juuva is being marketed on social media in personal, notably in China.
Shifting on from medical claims, on the whacky facet of issues we’ve an power pitcher, power stick, anion emitter and cation protect.
If there are any peer-reviewed research into these merchandise I’m not conscious of them. Typical MLM woo yow will discover on Alibaba for a fraction of the value.
With respect to Juuva’s compensation plan, it overtly combines pay to play with a recruitment focus.
In a single official Juuva presentation hosted by Jeff Bracken, this was the one slide he introduced up with respect to compensation:
You join, recruit two, they recruit two, they recruit two bind badda growth pyramid scheme.
Detailed evaluation of Juuva’s compensation plan revealed obligatory affiliate purchases, pay to play and no retail quantity necessities.
Whether or not retail gross sales rely in direction of PV is unclear. Juuva’s compensation materials cites a month-to-month MPV requirement;
MPV is your Upkeep PVF, the entire private purchases you order from Juuva within the present 4 week interval.
I’ve marked this as PV in our compensation evaluation above.
How a lot a Juuva affiliate spends once they join (once more a compulsory buy), additionally dictates residual and matching bonus charges.
In one of many official Juuva displays cited for this evaluate, Bracken states;
I inform everybody in the event you can afford to come back in at Skilled, it’s a head-start in your small business clearly.
Compensation in an MLM firm ought to at all times be decided based mostly on gross sales efficiency. Not how a lot an affiliate themselves spends once they join and continues to spend.
These purple flags are all hallmarks of a pyramid scheme, main me to imagine retail is both non-existent or insignificant inside Juuva.
Though not direct proof of this, one explicit video I got here throughout emphasised what’s behind Juuva requiring associates to spend cash to earn.
Tony and Fawn (I couldn’t catch their final identify) had just lately signed up with a Juuva Builder Pack.
On March sixth 2019 they uploaded an unboxing video to their Juuva Journey YouTube channel.
The video is fairly cringey, however what stands out essentially the most is the whole ignorance of the merchandise Tony and Fawn have bought.
[0:06] We simply joined and we… we we have been all in, so we purchased the, what is named the Tremendous Builder Pack.
The Tremendous Builder Pack has all of the merchandise and it is available in these two bins. And that is going to be an unboxing video of all these nice merchandise.
And admittedly, I don’t actually know what’s in these bins.
Fawn goes on to explain Juuva’s Anion Emitter as a “magic stick that takes ache away”.
[1:01] We didn’t be a part of Juuva due to the merchandise.
What we actually joined for was not essentially the merchandise however it was for … transformation. We love remodeling lives.
By “remodeling their lives”, Tony and Fawn are after all referring to revenue.
They mainly signed up and purchased each Juuva product for revenue functions.
If that’s not a clear-cut case of stock loading (one other pyramid sign), I don’t know what’s.
As I write this Tony and Fawn’s video has racked up 4 views in 15 months, one in all which is mine.
Juuva Journey has two movies in complete uploaded to it, the final of which was on March seventh, 2019.
I wasn’t capable of confirm whether or not Tony and Fawn are nonetheless with the corporate.
In any occasion by signing up as a Juuva affiliate, primarily you’re shopping for into questionable merchandise fronting a recruitment-driven backend.
And the bottom-line is that’s not a long-term sustainable enterprise mannequin. Regulatory points apart.
Given the questionable medical claims used to market Juuva’s merchandise, I can’t even advocate making an attempt them first as a retail buyer.
Replace seventh April 2021 – In March 2021 Juuva acquired Bulavita from LaCore Enterprises.