Pay to play blue-green algae supplements


Natura4Ever operates within the dietary complement and private care MLM niches.

The corporate names Eric Masson as Chairman of the Board of Administrators.

Regardless of its web site natively loading in French and the overwhelming majority of Natura4Ever advertising materials being distributed in French, the corporate offers a company tackle in Luxembourg on its web site.

That is odd, contemplating Alexa pegs France as the first supply of visitors to Natura4Ever’s web site (90%).

I initially pegged Natura4Ever SA as a shell incorporation, nevertheless Eric Masson (proper) claims he lives in Luxembourg on his private Fb profile.

Natura4Ever’s Government Director Common, Jean-Michel Larré, can also be based mostly out of Luxembourg.

Undecided what the story is however past having an workplace there, Natura4Ever doesn’t seem to truly do any enterprise in Luxembourg.

Neither Eric Masson’s or Jean-Michel Larré’s Natura4Ever company bios element any particular MLM associated historical past.

Masson is credited with 24 years expertise in “relational advertising”.

As a distributor, he broke all velocity and effectivity information.

As an organization founder in our enterprise, he has helped others generate the best incomes in a number of international locations.

Larré is just credited with

participated within the creation of recent corporations within the area of wellness and community advertising.

I did attempt to independently confirm both of their previous MLM ventures however got here up clean. This may be on account of French language boundaries.

Learn on for a full assessment of the Natura4Ever MLM alternative.

Natura4Ever Merchandise

Natura4Ever’s flagship product is NaturaBlue, which is available in a number of varieties.

NaturaBlue is a spirulina (blue-green algae)  complement. Natura4Ever symbolize they develop spirulina in their very own labs.

The superior, at the moment unequalled phycocyanin extraction strategies utilized by our laboratory assist launch Phycocyanin fully from the membrane to which it’s connected in Spirulina.

This extraction methodology makes the Phycocyanin (Spirulina Extract) contained in NaturaBlue Authentic 7,000 occasions extra lively than when it’s certain to sure different pigments, particularly chlorophyll, and to its protein membrane.

Thus launched, Phycocyanin, a really highly effective antioxidant, obtains good mobile bioavailability.

NaturaBlue is obtainable in three varieties; unique, unique and sport.

  • NaturaBlue Authentic – blended with vitamin C from camu camu
  • NaturaBlue Unique – blended with cinnamon, ginger and reishi
  • NaturaBlue Sport – blended with “albumin, arginine and vitamin B9”

Different dietary supplements marketed by Natura4Ever embody:

  • NaturaGreen Authentic – “the primary dietary complement to liquid spirulina that accommodates 100% of micronutrients and 100% of spirulina proteins”
  • NaturaGold Authentic – a “a meals complement with water-soluble curcumin”
  • NaturaKrill Authentic – “wealthy in Omega-3, Phospholipids, Choline and Astaxanthin”
  • N4E Animals – “accommodates many bioactive components: nutritional vitamins, hint components and minerals, amino acids, enzymes, pigments, in the beginning Phycocyanin, which assist optimize the power, efficiency, restoration and resistance of your pet”

Natura4Ever’s private care vary consists of:

  • Phyalg Lotion – a spirulina acid based mostly lotion Natura4Ever claims has  “immunostimulatory and immunomodulatory properties”
  • Phyalg Serum – a spirulina acid based mostly serum Natura4Ever claims has anti-aging properties
  • Phyalg Cream – a spirulina acid based mostly cream Natura4Ever claims can “combat successfully towards the seen indicators of growing older and to guard the pores and skin from exterior aggressions”
  • Phyalg Bathtub and Bathe Oil – “this bathe oil is a cocoon of well-being in your pores and skin”
  • Natura Patch – “Ache patches to particularly reply every of your issues following contusions, wrinkles, sprains, strokes, hematomas, torticollis, aches, backache”

Natura4Ever additionally promote a water filter programs and important oils.

Word that Natura4Ever don’t present retail pricing for any of their merchandise on their web site.

Natura4Ever’s Compensation Plan

Natura4Ever don’t present a duplicate of their compensation plan on their web site.

Moreover regardless of providing their web site in English, I used to be unable to acquire a duplicate of their compensation plan in English.

The next evaluation is predicated on a latest French language copy of Natura4Ever’s compensation plan.

Natura4Ever Affiliate Ranks

There are eleven affiliate ranks inside Natura4Ever’s compensation plan.

Together with their respective qualification standards, they’re as follows:

  • Member – enroll as a Natura4Ever affiliate and preserve fee qualification
  • Advisor – preserve fee qualification and recruit and preserve at the least two fee certified associates
  • Bronze – buy 100 PV a month price of product, preserve two personally recruited fee certified associates and generate at the least 500 GV a month
  • Bronze Government – proceed to buy 100 PV a month price of product, preserve two personally recruited fee certified associates and generate at the least 1000 GV a month
  • Silver – proceed to buy 100 PV a month price of product, recruit and preserve at the least one Advisor ranked affiliate and two Bronzes, and generate at the least 2500 GV a month
  • Gold – proceed to buy 100 PV a month price of product, recruit and preserve at the least one Advisor ranked affiliate, two Bronzes and one Bronze Government, and generate at the least 5000 GV a month
  • Sapphire – proceed to buy 100 PV a month price of product, recruit and preserve at the least two Advisor ranked associates, two Bronzes and two Bronze Executives, and generate at the least 10,000 GV a month
  • Ruby – proceed to buy 100 PV a month price of product, recruit and preserve at the least two Advisor ranked associates, two Bronzes and three Bronze Executives, and generate at the least 20,000 GV a month
  • Diamond – proceed to buy 100 PV a month price of product, recruit and preserve at the least two Advisor ranked associates, 4 Bronze Executives and two Silvers, and generate at the least 50,000 GV a month
  • Double Diamond – proceed to buy 100 PV a month price of product, recruit and preserve at the least two Advisor ranked associates, 4 Bronze Executives and three Golds, and generate at the least 100,000 GV a month
  • Ambassador Diamond – proceed to buy 100 PV a month price of product, recruit and preserve at the least two Advisor ranked associates, 4 Bronze Executives and 4 Sapphires, and generate at the least 200,000 GV a month

Fee Qualification

As per Natura4Ever’s compensation plan, associates should buy a Beginning Pack and generate 50 or 100 PV a month to qualify for commissions.

The acquisition of a Beginning Pack is along with paying the €20 EUR Natura4Ever affiliate membership price.

Word that Beginning Pack prices will not be disclosed on Natura4Ever’s web site.

Based mostly on the illustration that fifty% of Beginning Pack PV is counted as binary quantity nevertheless, we will surmise:

  • a Discovery Beginning Pack is at the least €75 EUR
  • an Evolution Beginning Pack is at the least €150 EUR
  • a Silver Beginning Pack is at the least €300 EUR
  • a Gold Beginning Pack is at the least €600 EUR

The uncertainty on particular pricing lies in the truth that PV generated by the acquisition of a Beginning Pack may not be a 1:1 ratio.

E.g. A Gold Beginning Pack may cost €900 EUR however solely generate 600 PV.

PV stands for “Private Quantity” and is gross sales quantity generated by a Natura4Ever affiliate’s product orders.

Recruitment Commissions

Natura4Ever associates are paid to recruit new associates.

When these newly recruited associates buy a Beginning Pack, the affiliate who recruited them is paid

  • a 12.5% recruitment fee price in the event that they bought 50 PV over a rolling five-week interval; or
  • a 25% recruitment fee price in the event that they’ve bought 100 PV over a rolling five-week interval

Residual Commissions

Natura4Ever pays residual commissions through a binary compensation construction.

A binary compensation construction locations an affiliate on the prime of a binary crew, cut up into two sides (left and proper):

The primary degree of the binary crew homes two positions. The second degree of the binary crew is generated by splitting these first two positions into one other two positions every (4 positions).

Subsequent ranges of the binary crew are generated as required, with every new degree housing twice as many positions because the earlier degree.

Positions within the binary crew are stuffed through direct and oblique recruitment of associates. Word there isn’t any restrict to how deep a binary crew can develop.

On the finish of every week Natura4Ever tallies up new gross sales quantity on either side of the binary crew.

Natura4Ever pays residual commissions based mostly as a share of gross sales quantity generated on the weaker binary crew facet.

Paid gross sales quantity is grouped per 250 GV, and paid out based mostly on month-to-month PV:

  • associates who preserve a 50 PV order each 5 weeks are paid an 8% residual fee price
  • associates who preserve a 100 PV order each 5 weeks are paid a 12% residual fee price

GV stands for “Group Quantity” and is PV generated by an affiliate and their downline.

One 250 GV match on either side of the binary crew is known as a “cycle”.

Natura4Ever cap payable cycles per affiliate every week based mostly on rank:

  • Consultants by way of to Silvers can earn as much as 50 cycles
  • Golds can earn as much as 100 cycles
  • Sapphires can earn as much as 150 cycles
  • Rubies can earn as much as 200 cycles
  • Diamonds and better can earn as much as 500 cycles

After residual commissions have been paid out for the week, quantity on the weaker binary crew facet is matched towards the stronger facet and flushed.

Leftover quantity on the stronger binary crew facet is carried over into the next week.

Startup Bonus

New Natura4Ever associates can obtain a further 8% residual fee price bonus in the event that they commit to buying 100 PV of product after they enroll.

The 8% Begin Up Bonus is paid on binary quantity generated for as much as 13 weeks from the date a brand new Natura4Ever affiliate indicators up.

Matching Bonus

Silver and better ranked Natura4Ever associates qualify for a Matching Bonus on residual commissions earned by their downline.

Natura4Ever pays the Matching Bonus out through a unilevel compensation construction.

A unilevel compensation construction locations an affiliate on the prime of a unilevel crew, with each personally recruited affiliate positioned straight underneath them (degree 1):

If any degree 1 associates recruit new associates, they’re positioned on degree 2 of the unique affiliate’s unilevel crew.

If any degree 2 associates recruit new associates, they’re positioned on degree 3 and so forth and so forth down a theoretical infinite variety of ranges.

Natura4Ever pays the Matching Bonus on as much as seven unilevel crew ranges based mostly on rank:

  • Silvers earn a 20% match on degree 1 (personally recruited associates)
  • Gold earn a 25% match on degree 1 and 10% on degree 2
  • Sapphires earn a 25% match on degree 1 and 10% on ranges 2 and three
  • Rubies earn a 25% match on degree 1 and 10% on ranges 2 to 4
  • Diamonds earn a 25% match on degree 1, 10% on ranges 2 to 4 and 15% on degree 5
  • Double Diamonds earn a 25% match on degree 1, 10% on ranges 2 to 4 and 15% on ranges 5 and 6
  • Ambassador Diamonds earn a 25% match on degree 1, 10% on ranges 2 to 4 and 15% on ranges 5 to 7

Becoming a member of Natura4Ever

Fundamental Natura4Ever affiliate membership prices €20 EUR a 12 months.

To qualify for MLM commissions, a Natura4Ever affiliate should additionally buy a Beginning Pack.

Estimated Beginning Pack prices are as follows:

  • Discovery Beginning Pack – at the least €75 EUR
  • Evolution Beginning Pack – at the least €150 EUR
  • Silver Beginning Pack –  at the least €300 EUR
  • Gold Beginning Pack – at the least €600 EUR

Conclusion

Natura4Ever fails to offer a number of essential data factors for anybody doing their due-diligence on the corporate.

Retail gross sales, affiliate membership prices and compensation plan documentation.

Contemplating Natura4Ever has been round for a number of years, there’s no excuse.

With respect to the corporate’s merchandise, blue-green algae dietary supplements have been round for ages and there’s loads of competitors – each on-line and offline.

Natura4Ever declare their lab cultivation method “ensures a everlasting high quality management”.

The product is thus constant, fast and protected against all contamination that’s typically present in open-air crops.

Contemplating the potential ramifications of promoting contaminated blue-green algae dietary supplements, I don’t assume there’s a lot of a danger of that occuring.

That’s to not say there aren’t doubtlessly dodgy suppliers. However in the event you purchase from a good model it’s not one thing I’d be fearful about.

There’s additionally some noticeable overlap in Natura4Ever’s merchandise, notably within the private care vary.

Natura4Ever’s Phyalg merchandise all appear to do the identical factor (based mostly on shared product descriptions), with the one distinction being the supply (serum, lotion or cream).

Probably not certain if that’s essential. Pricing between the merchandise would possibly come into play however once more, isn’t supplied.

The ache patch can also be a bit unusual. The identify is self-explanatory however no details about how the product works or its lively elements are supplied.

So as to make an knowledgeable alternative, potential Natura4Ever prospects have to understand how a lot their merchandise price.

Retail pricing is conspicuously absent from Natura4Ever’s web site.

And that seems to be by design, as real retail gross sales don’t seem like attainable.

As outlined in Natura4Ever’s compensation plan, the corporate incorrectly identifies affiliate purchases as potential retail gross sales.

From the second you change into a Member of N4E, you may have the choice of buying N4E merchandise at Member charges to resell to prospects on the really helpful worth.

You profit from the margin which is the distinction between your buy worth inclusive of tax and the steered retail worth TTC. Your promoting worth to the person is about freely.

As above, Natura4Ever can resell their purchases at no matter worth they resolve to make up.

From a regulatory perspective nevertheless, what an affiliate does with bought product after they’ve bought it’s irrelevant.

The product nonetheless counts as an affiliate buy, which must be counter-balanced by real retail gross sales.

The exception to that is if retail reselling gross sales are diligently tracked for every affiliate, nevertheless Natura4Ever offers no indication they observe what associates do with bought product.

This leads us into Natura4Ever’s compensation plan, which is your basic pay to play autoship recruitment mannequin.

New Natura4Ever associates enroll, pay a price and are then required to buy a Beginning Pack to take part within the connected MLM alternative.

The mere reality of being registered doesn’t qualify you for the bonuses and commissions associated to the event of a crew of distributors and described within the traces beneath.

At your comfort, you may proceed on the similar time to your registration and with the acquisition of one of many Beginning Packs which let you profit from varied gratuities and all the chances of Bonus and Commissions supplied by the Natura4Ever Compensation Plan.

After buying a Beginning Pack, Natura4Ever associates should then qualify and stay lively to obtain commissions.

As outlined in Natura4Ever’s compensation plan;

“lively” standing

This standing is validated by the order of at the least 50 PV within the final 5 weeks.

This generally is a handbook order or autoship. Natura4Ever nevertheless do state that autoship “is really helpful to remove the danger of lacking a qualifying interval to be lively.”

Put all of this collectively and you’ve got a basic autoship recruitment MLM alternative – in any other case generally known as a pyramid scheme.

New Natura4Ever associates enroll, are compelled to buy merchandise every month (50 PV to start out with after which 100 PV from the Silver rank).

Given real retail just isn’t attainable (resell retail has nothing to do with the MLM alternative anyway), 100% of commissions paid out by way of Natura4Ever are thus tied to recruitment.

Little doubt some Natura4Ever associates will preserve they only joined for the product.

That’s honest sufficient however the onus is on Natura4Ever to have true retail buyer lessons inside their compensation plan (one-time and most popular prospects).

With out these lessons everyone seems to be an affiliate. With no real retail prospects, no matter why an affiliate signed up, any MLM firm working as such is a pyramid scheme.

Below the autoship recruitment mannequin, commissions are tied to recruitment.

Which means these new to the corporate want to search out recruits in an effort to receives a commission.

When recruitment slows down, so too do commissions.

It will see new recruits ultimately cease paying for autoship. Which means those that recruited them cease getting paid.

The collapse of an autoship recruitment scheme happens when sufficient associates have stopped paying for a month-to-month product order.

No matter how lengthy this takes to happen, nearly all of members in such schemes inevitably lose cash.

 

Replace twenty sixth February 2021 – In mid 2020 Natura4Ever rebranded as Xelliss.

BehindMLM printed our Xelliss assessment on February twenty sixth, 2021.