Jaa Lifestyle now a crypto Ponzi through Eehhaaa ad platform


A reader reached out to let me know Jaa Way of life doesn’t look very similar to our June 2020 overview.

Again then Jaa Way of life was headed up by Shain Hymon. Initially Jaa Way of life solicited funding in digital shares at 18 cents a pop.

That shortly disappeared and was changed by journal subscriptions.

At the moment Shain Hymon is nowhere to be discovered on Jaa Way of life’s web site.

Jaa Way of life’s public-facing web site is nothing greater than a portal for affiliate recruitment and/or logging in.

There’s nothing substantial disclosed about Jaa Way of life’s enterprise operations or administration.

With a little bit of poking round nonetheless a web page displaying Jaa Way of life’s present govt group could be discovered:

  • Sathia Narayan (aka Arun Narayan) – Chief Operations Officer
  • Nicolas Duchemin – Head of Social Media
  • Christelle Caillet – Head of Digital Content material
  • Simon Ingmala Anchu – Firm Director, Nigeria
  • Johny KV – Firm Director, India
  • Nadir – Firm Director, Indonesia
  • MD Atiar Rahman – Firm Director, Bangladesh
  • Susana Ferreira – Head of Help

If Shain Hymon continues to be operating Jaa Way of life, he’s retaining a low profile.

As COO, Sathia Narayan (proper) is introduced because the individual operating Jaa Way of life.

Based on Narayan’s Twitter profile, he’s based mostly out of Selangor in Malaysia.

Presumably on account of language-barriers, I used to be unable to place collectively an MLM historical past on Narayan.

Primarily based on Alexa site visitors estimates, the vast majority of recruitment of Jaa Way of life associates is going down in India (45%), Bangladesh (12%) and Egypt (8%).

Jaa Way of life supplies a company handle within the UK on its web site however doesn’t seem to have any precise ties to the UK.

In different phrases your typical UK shell incorporation by scammers.

From all of this we are able to surmize Jaa Way of life is a Malaysian firm, with doable ties to the US by means of Shain Hymon, focusing on largely Indians.

Jaa Way of life’s promoting Ponzi scheme seems to have been a carrot dangled in entrance of associates since late 2020.

Jaa Way of life’s official Fb web page is filled with missed launch dates:

The corporate has additionally resurrected its preliminary digital share funding scheme:

Jaa Way of life isn’t registered with monetary regulators in any jurisdiction. So in the event that they’re promoting digital shares or plan to, that’s securities fraud.

The meat and potatoes of Jaa Way of life’s present MLM providing is the previous “watch advertisements, receives a commission” Ponzi mannequin.

Once more, you received’t discover any of this on Jaa Way of life’s web site, however promotional materials sees Jaa Way of life soliciting funding on the promise of a 500% ROI.

As you’ll be able to see, funding is made in euros on cryptocurrency. Returns are paid in “JAA Crypto”, which I assume is both Ponzi factors or a but to floor shit token.

“Future shares” could be a part of the already addressed resurrected digital shares scheme.

As to how returns are paid out, it’s the standard each day returns Ponzi mannequin:

I couldn’t discover specifics, however presumably there’s additionally MLM commissions paid on “voucher” funding.

The ruse behind Jaa Way of life’s Ponzi scheme is exterior income supplied by advertisers.

To that finish the corporate has arrange the terribly named “Eehhaaa” platform.

Eehhaaa’s web site area was privately registered in September 2020, which tracks with advert advertising showing in late 2020.

Eehhaaa’s area lay dormant till Could 2021. On or round Could 2021 the present Eehhaaa web site, a fast Squarespace template (like Jaa Way of life’s personal web site), was uploaded.

Eehhaaa’s official Fb web page was created in July 2021. The web page is managed from South Africa.

At first I assumed this was odd however then I noticed Jaa Way of life’s net developer (and evidently social media supervisor), Empire State, are based mostly out of South Africa.

The notion that legit advertisers are prepared to pay Jaa Way of life sufficient that they will pay out 500% to associates is foolish.

Even in case you consider the advertising, regulation requires Jaa Way of life to register with monetary regulators. This might require Jaa Way of life to file audited monetary stories, confirming promoting income is getting used to pay returns.

Jaa Way of life will after all by no means register with monetary regulators or present audited monetary stories, as a result of it’s a Ponzi scheme.

They verify as a lot by promising associates a assured returns of as much as €1000 EUR yearly, no matter promoting income (which doesn’t exist anyway).

As with all MLM Ponzi schemes, as soon as affiliate recruitment dries up so too will new funding.

This can starve Jaa Way of life of ROI income, finally prompting a collapse.

The mathematics behind Ponzi schemes ensures that once they collapse, the vast majority of contributors lose cash.