Be advertising started in late Might, early June 2020. The corporate is a reboot of Melius.
Melius launched in late 2018, on the idiotic premise of giving out $50,000 actual cash buying and selling accounts for $3000.
The corporate was publicly headed up by CEO and co-founder Jeremy Prasetyo.
Initially Melius’ different co-founders weren’t publicly acknowledged on the corporate’s web site.
The primary purpose for that’s as a result of Melius’ different co-founders had been Monir and Moyn Islam.
The Islam brothers made a reputation for themselves scamming folks out of tens of millions in OneCoin.
Initially from the UK, a lot of the Islam brother’s victims had been ethnic minorities. As OneCoin started to break down the brothers fled to Dubai.
Though not an outwardly apparent Ponzi scheme like OneCoin, Melius shared the scheme’s securities fraud roots.
Melius seems to have begun collapsing in late December 2019.
Be’s web site area (“befactor.com”) was acquired on March twenty sixth, 2020. Promotion of Be started in mid to late Might.
Melius’ web site and social media profiles have since been deleted.
Be’s web site cites Moyn Islam (President and CEO), Monir Islam (CVO) and Ehsaan B. Islam (CTO) as co-founders of the corporate.
Learn on for a full assessment of Be’s MLM alternative.
Be’s Merchandise
Be markets two subscription companies, that are additionally bundled collectively as “Elite”.
Stay
Stay your dream life-style with our thrilling, unique membership membership.
A Stay subscription offers entry to a journey low cost portal, name/chat app, rideshare app, cost platform and enterprise constructing app.
- Bronze Stay – $199 after which $99 a month
- Silver Stay – $499 after which $99 a month
- Gold Stay – $799 after which $99 a month
Be taught
Discover new abilities, deepen present passions.
A Be taught subscription offers entry to a buying and selling app, “entry to on-line studying sources”, a streaming platform and one thing known as “Sense”.
Sense apparently connects “folks, information, and actions world wide”. Significantly, that’s all the information on Sense that Be offers.
- Bronze Be taught – $199 after which $149 a month
- Silver Be taught – $499 after which $149 a month
- Gold Be taught – $799 after which $149 a month
Elite
Elite subscriptions mix Stay and Be taught companies.
- Bronze Elite – $399 after which $149 a month
- Silver Elite – $950 after which $149 a month
- Gold Elite – $1499 after which $149 a month
Be’s Compensation Plan
Be’s compensation plan pays on the sale of subscriptions to retail prospects and recruited associates.
Be aware that Be associates solely earn commissions on subscription tiers they’ve offered.
E.g. A Be affiliate who has offered a Stay tier subscription will solely earn on Stay subscriptions. This consists of private gross sales and downline gross sales.
Be Affiliate Ranks
There are eleven affiliate ranks inside Be’s compensation plan.
Together with their respective qualification standards, they’re as follows:
- Star – enroll and preserve two prospects who buy a subscription
- Advisor – generate 1200 BV in weaker binary staff aspect quantity throughout a residual fee cycle
- Sapphire – generate 4000 BV in weaker binary staff aspect quantity throughout a residual fee cycle, and preserve two prospects on bought subscriptions
- Ruby – generate 14,000 BV in weaker binary staff aspect quantity throughout a residual fee cycle, and preserve three prospects on bought subscriptions
- Emerald – generate 29,500 BV in weaker binary staff aspect quantity throughout a residual fee cycle, and preserve three prospects on bought subscriptions
- Diamond – generate 90,000 BV in weaker binary staff aspect quantity throughout a residual fee cycle, and preserve 4 prospects on bought subscriptions
- Presidential Diamond – generate 180,000 BV in weaker binary staff aspect quantity throughout a residual fee cycle, and preserve 4 prospects on bought subscriptions
- Royal Diamond – generate 370,000 BV in weaker binary staff aspect quantity throughout a residual fee cycle, and preserve 4 prospects on bought subscriptions
- Ambassador – generate 1,110,000 BV in weaker binary staff aspect quantity throughout a residual fee cycle, and preserve 4 prospects on bought subscriptions
- Royal Ambassador – generate 2,997,000 BV in weaker binary staff aspect quantity throughout a residual fee cycle, and preserve 4 prospects on bought subscriptions
- Crown Ambassador – generate 7,997,000 BV in weaker binary staff aspect quantity throughout a residual fee cycle, and preserve 4 prospects on bought subscriptions
BV stands for “Enterprise Quantity and is gross sales quantity generated by subscription purchases by retail prospects and recruited associates.
A residual fee cycle is 4 weeks.
Quick Begin Bonus
The Quick Begin Bonus serves each as a retail and recruitment fee, paying 10% to twenty% on new subscription gross sales.
- Associates who’ve enrolled a Bronze or Silver tier subscription buyer earn a ten% Quick Begin Bonus
- Associates who’ve enrolled a Gold or Elite tier subscription buyer earn a 20% Quick Begin Bonus
Buyer Saving Bonus
The Buyer Saving Bonus is basically money again on “Quest {Dollars}” utilized by referred prospects.
Prospects use Quest {Dollars} in Be’s journey portal. Associates earn a 20% fee if Quest {Dollars} are utilized by the shopper.
Residual Commissions
To qualify for residual commissions, a Be affiliate should recruit two associates who buy a subscription.
Be pays residual commissions by way of a binary compensation construction.
A binary compensation construction locations an affiliate on the high of a binary staff, break up into two sides (left and proper):
The primary stage of the binary staff homes two positions. The second stage of the binary staff is generated by splitting these first two positions into one other two positions every (4 positions).
Subsequent ranges of the binary staff are generated as required, with every new stage housing twice as many positions because the earlier stage.
Positions within the binary staff are stuffed by way of direct and oblique recruitment of associates. Be aware there isn’t a restrict to how deep a binary staff can develop.
Gross sales quantity (BV) is generated on each side of the binary staff by way of subscription gross sales.
BV is calculated at roughly 60% of charges paid by each retail and affiliate subscribers.
Residual commissions are paid primarily based on “cycles”. A cycle is a four-week interval.
Residual commissions are paid out primarily based on rank, weekly all through the four-week cycle interval.
- Consultants earn $125 per week ($500 per four-week cycle)
- Sapphires earn $375 per week ($1500 per four-week cycle)
- Rubys earn $1000 per week ($4000 per four-week cycle)
- Emeralds earn $2125 per week ($8500 per four-week cycle)
- Diamonds earn $7500 per week ($30,000 per four-week cycle)
- Presidential Diamonds earn $15,000 per week ($60,000 per four-week cycle)
- Royal Diamond – earn $120,000 per week ($480,000 per four-week cycle)
- Ambassadors earn $70,000 per week ($280,000 per four-week cycle)
- Royal Ambassadors earn $150,000 per week ($600,000 per four-week cycle)
- Crown Ambassador earn $300,000 per week ($1,200,000 per four-week cycle)
Be’s compensation plan materials states that 60% of payable residual fee quantity have to be from prospects.
How that is monitored and what occurs if the situation isn’t met isn’t disclosed.
Matching Bonus (unilevel)
Be associates earn a ten% Matching Bonus throughout their unilevel staff.
A unilevel compensation construction locations an affiliate on the high of a unilevel staff, with each personally recruited affiliate positioned immediately underneath them (stage 1):
If any stage 1 associates recruit new associates, they’re positioned on stage 2 of the unique affiliate’s unilevel staff.
If any stage 2 associates recruit new associates, they’re positioned on stage 3 and so forth and so forth down a theoretical infinite variety of ranges.
The unilevel staff Matching Bonus doesn’t seem to have a depth cap.
As an alternative how a lot an affiliate earns via the bonus is capped over the four-week pay cycle primarily based on rank:
- Consultants can earn as much as $800 per four-week pay cycle
- Sapphires can earn as much as $2000 per four-week pay cycle
- Rubys can earn as much as $3000 per four-week pay cycle
- Emeralds can earn as much as $4000 per four-week pay cycle
- Diamonds can earn as much as $6000 per four-week pay cycle
- Presidential Diamonds can earn as much as $8000 per four-week pay cycle
- Royal Diamonds and better can earn as much as $10,000 per four-week pay cycle
To qualify for the unilevel staff Matching Bonus, Advisor and better ranked associates should enroll and preserve two prospects on Gold or Elite subscriptions.
Matching Bonus (generational)
Along with the flat 10% Matching Bonus, Be additionally provides a generational Matching Bonus to Emerald and better ranked associates.
The generational Matching Bonus is paid out utilizing the identical unilevel staff the common Matching Bonus is paid out with (see above).
The distinction is versus incomes 10% on all the staff, Emerald generations are used.
The primary Emerald era in a unilevel staff leg is capped off when an Emerald or greater ranked affiliate is discovered within the leg.
The second era begins instantly after them, and is once more capped when a second Emerald or greater ranked affiliate is discovered deeper within the leg.
If no such affiliate exists, the second era runs the total depth of the leg.
Utilizing these Emerald generations, the generational Matching Bonus pays out on as much as 4 generations per unilevel staff leg.
- Emeralds earn a 5% match on one Emerald era per leg
- Diamonds earn a 5% match on the primary Emerald era per leg and three% on the second
- Presidential Diamonds earn a 5% match on the primary Emerald era per leg and three% on the second and third
- Royal Diamonds and better earn a 5% match on the primary Emerald era per leg, 3% on the second and third and a pair of% on the fourth
Be aware that the generational Matching Bonus earned over a four-week pay cycle is capped primarily based on rank:
- Emeralds can earn as much as $2000
- Diamonds can earn as much as $4000
- Presidential Diamonds can earn as much as $6000
- Royal Diamonds can earn as much as $8000
- Ambassadors can earn as much as $15,000
- Royal Ambassadors can earn as much as $25,000
- Crown Ambassadors can earn as much as $50,000
Month-to-month Expense Plan
Be rewards Diamond and better ranked associates with a money bonus each four-week pay cycle:
- Diamonds obtain $1000 per cycle
- Presidential Diamonds obtain $2000 per cycle
- Royal Diamonds obtain $3500 per cycle
- Ambassadors obtain $5000 per cycle
- Royal Ambassadors and Crown Ambassadors obtain $10,000 per cycle
Becoming a member of Be
As per Be’s printed compensation plan;
The enrollment charge ranges from $0 – $45 primarily based on the nation you might be in.
No clarification or additional data is offered.
Conclusion
What Be comes right down to is whether or not there’s extra retail prospects with subscriptions than associates.
Be’s web site boasts the corporate has “15,000 prospects” (most of whom can have been ported over from Melius). It doesn’t differentiate between retail and affiliate prospects.
To gauge some thought of the retail viability of Be’s subscriptions, let’s take a look at the provided companies:
- Quest – one other journey low cost portal… launched in the course of a worldwide pandemic as well
- Triva – a communication cellphone app, critically?
- iRide – a rideshare app run by an undisclosed third-party
- Latent Pay – cost playing cards carried over from failed Melius opp (doubtless obtained via a shell service provider given the fraudulent nature of Melius’ enterprise mannequin)
- Quantum – “construct your corporation on the go”. Yeah alright, what does that even imply?
- Shift – buying and selling app carried over from failed Melius opp
- Thoughts Hub – schooling platform with no particulars disclosed
- Wow – “LiVe ChAt In ReAlTiMe!”, welcome to 1999.
Given a bunch of Be’s provided companies have been carried over from Melius, which collapsed, we already know they’re not retail viable.
As for the remainder, who’s paying a whole bunch of {dollars} upfront after which $99 to $149 to entry them?
Virtually the entire provided companies have free widespread and available equivalents.
To dig deeper I’m going to single out Triva, Be’s cellular communication app.
Triva has an internet site over at “trivacall.com”. From that web site can see the service could be signed up for for free of charge for 3 months.
After which Triva prices 19.99 AED a month. AED stands for the “United Arab Emirates dirham.
Curiously there isn’t a firm data offered on Triva’s web site. A lot of the navigation hyperlinks on the web site don’t work.
Overlook about free trial, why would I pay some firm within the UAE run by individuals unknown for fundamental mobile phone performance?!
And so it’s with the remainder of Be’s choices. You will get the identical factor or higher without spending a dime elsewhere.
The one exception I’ll make is the journey portal. When a Be affiliate indicators up, they’re given $80,000 in “Quester {Dollars}”.
These are presupposed to be handed out as a advertising incentive, offering a uncooked greenback low cost on quoted journey service costs.
Along with counting in direction of bought journey companies, Quester {Dollars} are additionally commissionable.
My query is: who’s footing the invoice?
$80,000 in pre-paid journey portal reductions per Be affiliate who indicators up is nothing to sneeze at. If these are real financial savings, once more, who’s paying for this?
I’m reminded of Melius’ bullshit $50,000 actual cash buying and selling account for $3000 nonsense, which prompted an analogous query.
Non-retail viable companies leaves us with nearly all of Be’s subscriptions being taken out by associates.
Your first crimson flag there may be Be charging subscription tiers (Bronze/Silver/Gold), which don’t seem to have an effect on the offered companies.
What these tiers do have an effect on is fee charges, making Be’s subscription tiers “pay to play”.
Pay to play in MLM is a robust indicator of a pyramid scheme, which Be most undoubtedly is that if nearly all of subscription holders are associates.
Why would a retail buyer swap between Bronze, Silver and Gold? They’re locked out of the comp plan and, at the very least primarily based on data offered by Be on their web site, there’s no different distinction between the subscription tiers.
Taking that into consideration, Be’s trajectory will mirror that of Melius’.
Issues will keep afloat till recruitment dips, after which it’s a spiral in direction of collapse.
Will we see a 3rd Melius reboot in a couple of months time? Keep tuned!
Replace tenth April 2021 – Following a fraud warning from Canada, Be dropped its “befactor.com” area and launched “berules.com”.
Replace sixteenth Might 2021 – A reader within the feedback under (#40), said that Be claimed it had “improved” its compensation plan.
An up to date assessment was requested, which got here up as we speak.
Upon going over Be’s new compensation plan I famous solely minor adjustments, which I’ve up to date on this assessment.
Specifically rank adjustments (together with lacking qualification standards), the Matching Bonus being break up between a unilevel and generational, and Way of life Rewards being ditched for a “Month-to-month Expense Plan”.
None of those have an effect on the assessment in any important means so I’ve declined to publish a separate up to date assessment.
I’ve additionally famous the absence of retail buyer clarification in Be’s compensation plan.
The corporate merely states:
A Buyer is somebody who has bought any services or products via BE.
Seeing as associates can “buy services or products via BE”, this suggests the corporate is passing off associates with a subscription as retail prospects.
This isn’t legally compliant, though it’s consistent with Melius working as a pyramid scheme.
Replace twentieth October 2021 – A reader wrote in requesting a assessment on “Be To Encourage”, working from “betoinspire.com”.
Though branded in another way, that is simply one other area Be Guidelines is working from.