Now that members of its non-public FaceBook group have been onboarded above everybody, Awakend has opened its prelaunch to the general public.
Awakend seeks to be the primary product-based MLM firm with an NFT gimmick. And whereas extra merchandise are deliberate, Awakend’s flagship is a fats burner complement first bought over a decade in the past.
Heading up Awakend’s advertising efforts are Danelle Meoli and Chip Macgill.
There are different Awakend co-founders however they’ve but to indicate themselves on company webinars, at the least the general public ones.
For reference, the eight admins of Awakend’s company FaceBook group are
- David R. Teodosio
- John Forston III
- Danielle Meoli
- Emily Basham Jackson
- Kelly Duncan Smith
- Ashlee Headlee James
- Jodi Gordon Hoogenhoff and
- Brian Meara
I’m not claiming all of them are co-founders however I’d wager Awakend’s different co-founders are on that checklist.
The widespread thread with Awakend company and its co-founders is Exp Realty. Meoli claims she left the corporate as a result of she was “burning out”.
Past Exp Realty, Meoli, Macgill and presumably Awakend’s different co-founders, have a protracted historical past in MLM.
Meoli, Macgill, John Forston, Emily Jackson, Ashlee James, Jodi Hoogenhoff and Brian Meara have been all in NewULife. So there appears to be some downline continuation taking place through the years.
There are three parts to Awakend; AwakendHealth, AwakendSelf and AwakendWealth.
AwakendHealth pertains to the corporate’s dietary dietary supplements.
Awakend’s flagship launch product is Zenith, a leptin weight reduction complement.
As per Awakend’s advertising, obese individuals endure from leptin resistance.
Leptin resistance sabotages all weight-reduction plan efforts, inflicting you to really feel hungry and eat extra though your physique has sufficient fats shops.
This ignites a vicious cycle.
The concept is you are taking a leptin complement like Zenith to steadiness this out. You in flip really feel full and cue weight reduction.
I’m not going to faux like I’m an professional on this area however I did do a little analysis.
Particularly with respect to MLM, an fascinating article on Evolv Well being’s leptin providing got here up from the Complement Police;
Medical doctors argue that the impact of taking leptin orally to curb weight problems and weight acquire is non-existent. This, in keeping with Dr. Robert H. Lustig, pediatrics professor on the College of California, is as a result of:
Leptin is a protein. As a protein, it’s due to this fact absolutely digestible within the digestive system. So taking it orally might be a waste of time because the protein will simply be damaged down.
When it’s damaged down within the digestive system it doesn’t attain the bloodstream. This implies it doesn’t attain the mind so no impact ought to happen on account of taking it orally.
The physician claims that almost all of those leptin dietary supplements which are marketed don’t include leptin as they know there is no such thing as a manner it reaches the bloodstream.
As a substitute, they include components which have been examined and tried and have been recognized to create a sense of fullness. So which means that the Reboot product might quantity solely to false commercial.
That is from the Cleveland Clinic;
How do I elevate my leptin ranges?
Sadly, there’s not a lot you are able to do to boost your leptin ranges to lower starvation and urge for food, since your leptin ranges are immediately associated to how a lot adipose tissue your physique has.
Since leptin is a hormone your physique makes and never a nutrient (like vitamin C or protein), no meals include leptin.
Since leptin is a comparatively new discovery, scientists are nonetheless working to study extra about it, together with the way it impacts weight problems and weight reduction.
And this from Healthline;
Can Leptin Resistance Be Reversed?
The easiest way to know if you’re leptin resistant is to look within the mirror.
If in case you have loads of physique fats, particularly within the stomach space, then you might be nearly definitely leptin resistant.
It isn’t totally clear how leptin resistance may be reversed, although theories abound.
Some researchers consider that decreasing diet-induced irritation might assist reverse leptin resistance. Specializing in an general wholesome life-style can also be prone to be an efficient technique.
Although there is no such thing as a easy solution to remove leptin resistance, you may make long-term life-style modifications that will enhance your high quality of life.
Awakend usually are not naming the product Zenith is a relabel of however do acknowledge it was bought by one other MLM firm previously.
They bought that product, they have been doing properly. They stopped ordering from the producer, excuse me the formulator, they usually determined to make their very own; reverse engineer it. They usually bought slammed with a lawsuit.
This lawsuit lasted fourteen years. It simply ended, and we and one other community advertising firm have been jockeying for it (the product).
And since one of many different founders of our firm was good pals with the forumulator, he was capable of negotiate the deal. We’ve the worldwide rights to this unbelievable product.
Zenith is a relabel of Max Worldwide’s MaxWXL.
Max Worldwide was sued by Tripharma LLC again in February 2010. Max Worldwide had the case stayed pending arbitration, which commenced in September 2010.
The case was messy and spanned a number of associated circumstances in opposition to different defendants. Tripharma’s Max Worldwide case docket ends with the case nonetheless in arbitration as of January 2015, then nothing taking place until a trademark submitting in February 2020.
I’m probably not seeing any clear decision or definitive order from the courtroom. Given Tripharma seem to have moved on with Awakend, I’d assume a settlement with Max Worldwide was finally reached. This is also a judicial decision that for cause isn’t mirrored on the case docket.
In any occasion, that’s the story behind Awakend’s Zenith.
Is rebranding a complement from a decade in the past a foul factor?
Not if it really works.
To the precise we’ve got dietary complement data for MaxWXL. The identical for Zenith hasn’t been made public however one would assume it’s the identical or comparable.
The quote from Dr. Robert H. Lustig above stands out to me;
Leptin is a protein. As a protein, it’s due to this fact absolutely digestible within the digestive system. So taking it orally might be a waste of time because the protein will simply be damaged down.
MaxWXL and Zenith may very properly work as urge for food suppressants, however not due to leptin.
In any occasion leptin dietary supplements are available, as are after all urge for food suppressants. I’m nonetheless unclear as to what makes Zenith any totally different to current choices.
Retail pricing hasn’t been launched however on a latest company webinar, Chip Macgill acknowledged distributors would pay $135 a month on autoship.
Awakend Self is a private improvement part of the MLM alternative that
teaches you the best way to rewire your mind and manifest the unbelievable life you might be greater than able to designing and residing.
Rewiring brains huh? One may say Awakend Thoughts seeks to clear individuals’s brains to be extra appropriate with the MLM alternative?
Awakend Self additionally has a free exercise platform they’re calling AwakendBody:
Though they maintain telling individuals it’s OK in the event that they don’t perceive it, Awakend’s different advertising drawcard is its NFTs.
That is a part of Awakend Wealth, the MLM alternative.
Let’s tackle the cartoon elephant JPG within the room: Whereas MLM and cryptocurrency are synonymous with securities fraud, I haven’t seen something in Awakend’s NFT providing that I’d determine as securities fraud.
However that’s to not say it isn’t a pointless scummy money seize.
Right here’s Danelle Meoli introducing Awakend’s NFT providing;
Whoever opens an organization in community advertising and direct gross sales, and marries net 3 know-how, NFTs … whoever does that first, it’s gonna go viral. It’s gonna rock the business.
Our backoffice is the primary within the historical past of direct gross sales to truly have the know-how in our backoffice, all built-in. It took months and it’s now ours. We are able to take crypto if we wish. We are able to promote NFTs if we wish.
Different firms are going to take this idea and run with it. You might be in an organization that’s actually, it’s uh historic what we’re doing.
Having listened to Awakend’s NFT spiel, I’m left asking “why?” Why does this must exist? We’ll get to that in a bit however first I need to deliver you up to the mark.
Once more, this from Meoli;
You don’t actually need to know what an NFT is. You don’t must know metaverse, we’re not that firm.
What we’re doing is each time we open a brand new nation, we’ll have a brand new set of twenty-two,222 of those superb items of artwork.
They’re digital. They’ll present up in your backoffice. You’ll be capable of put on it on a shirt at a conference. You’ll have swag that has your piece of paintings. You’ll be able to share it with the world, let individuals know you personal one.
However what it truly is, it’s a digital badge or aka a digital cross.
So, like an everyday distributorship from some other MLM firm? I imply for those who actually needed to there’s nothing stopping you printing your favourite JPG onto a t shirt and carrying it round.
Hell you possibly can right-click another person’s NFT and get it printed, granted this may be copyright infringement (assuming the NFT paintings itself isn’t stolen, which they generally are).
It’s also possible to let individuals “world wide” know you’re an Awakend distributor… with out the NFT.
So once more, why does this exist?
Awakend are promoting NFTs by three-tiered Founder’s Packs (click on to enlarge):
As I perceive it the NFTs throughout the $1295, $2495 and $3495 tiers are the identical. It’s additionally essential to notice that Awakend’s NFTs can’t be bought on the open market, they’re locked inside the firm.
They are often bought to another person inside Awakend, similar to an everyday distributorship.
So once more, why does this exist?
That query brings us to the scummy aspect of Awakend, which is totally contained inside their integration of crypto (this shouldn’t come as a shock).
Awakend hope to flog 22,222 NFTs. This offers an prompt cashflow vary of $28.7 million to $77.6 million. Thrive merchandise are bundled with Founder’s Packs, so we will knock a bit off – however we’re nonetheless speaking tens of tens of millions of {dollars} in revenue.
Awakend might simply as simply scrap the NFTs and value their Founder’s Packs accordingly however dId YoU hEaR? eVeRyOnE’s DoInG wEb3?
If making tens of tens of millions on the sale of cartoon jpgs wasn’t scummy sufficient – the first good thing about proudly owning an Awakend founder NFT is “first entry for future NFT launches”.
That’s proper, the ten of tens of millions Awakend hopes to generate in its prelaunch is for North America and Canada solely. The corporate seeks to monetize every nation it launches into, with a brand new set of NFTs
And by paying 1000’s now, Awakend’s founder distributors get the privilege of paying more cash for extra NFTs in every nation Awakend migrates to.
Whether or not you join as a founder or later as an everyday distributor, you’re already a distributor. So why do it’s essential purchase something when Awakend opens to a brand new nation?
Tens of tens of millions of {dollars} in prompt firm revenue. That’s why.
And as a result of nature of NFTs, presumably as soon as an inner market is ready up and distributors can checklist their NFTs on the market, Awakend will get a reduce of every sale.
Why simply run an everyday MLM firm when you possibly can milk your distributors after they join, once you open a brand new nation and when your distributors promote their place?
If it wasn’t apparent, something Awakend is promising distributors by NFTs already exists in non-crypto MLM firms. The NFT aspect of the enterprise is only a money seize – like each company NFT providing is.
Fairly than be sincere and acknowledge that, Chip Macgill insists
no matter you spend money on these founder packs, you’ll get an exponential return all through your group.
Look even when that is all new to you and also you’ve by no means heard of NFTs or crypto earlier than, the naked minimal it’s essential know is that they have been a quick fad between late 2020 and early 2021.
Should you didn’t create NFTs and flog them to gullible buyers throughout that temporary six-month interval, you missed out on the rip-off. Should you’re simply entering into NFTs in mid 2022, you’re lapping up the final dregs of a poisonous money seize cocktail.
No matter different plans, if any, Awakend has for cryptocurrency exterior of MLM, nothing good for distributors will come of it
The very last thing I need to contact on is Founder’s Packs coming with rank promotion:
- the $1295 Important Founder’s Pack offers one yr of Sapphire rank fee charges;
- the $2495 Premier Founder’s Pack offers three years of Ruby rank fee charges; and
- the $3495 Elite Founder’s Pack offers 5 years of Diamond rank fee charges.
Granted Awakend’s compensation plan hasn’t been made public but, however “pay to play” in MLM is likely one of the identifiable foundations of a pyramid scheme.
Different crimson flags are Awakend monitoring and paying commissions on Founder’s Pack recruitment, behind a $50 paywall.
Awakend are hoping to flog 22,222 Founder’s Pack NFTs by October. Prelaunch distributors are being charged $50 to order a Founder’s Pack spot now, with the steadiness due in October.
Awakend are additionally not letting distributors join cheaper choices till all 22,222 Founder’s Pack NFTs are bought.
Buyer orders are anticipated to open in October too (that’s proper, Awakend’s six-week pre-launch is all about recruitment and flogging NFTs).
Pending the discharge of compensation particulars, BehindMLM will probably be publishing a whole Awakend assessment.